Privacy Policy

This policy explains what information we collect when you use Principal Interest website. It also has information about how we collect and store your information.

Information We Collect

While using our Principal Interest website, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to your name, email, and phone number. We obtain this information when you give it to us or give us permission to obtain it. When you sign up for getting updates or exclusive listings, schedule a time to visit a property, or ask for a property evaluation you voluntarily share certain information including your name, email address, phone number, property address, and your property financial information, and any other information you give us. From the best of our knowledge no cookies are used to collect your information while using Personal Interest website. However, we use third party services, such as, Google Analytics and Plugins that may collect Log Data.

Log Data

Like many site operators, we collect information that your browser sends whenever you visit our site (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our site that you visit, the time and date of your visit, the time spent on those pages and other statistics. In addition, we may use third party services, such as, Google Analytics that collect, monitor and analyze this type of data, and Mailchimp to send you direct email and verify if you have interacted with our content.

How We Use Your Information

We use your information to send you emails, updates, brochures, newsletters, property evaluation (when asked explicitly), reports, and promotional material regarding Exclusive Listings and MLS Listings. We don’t sell, share or transfer your information with any third parties that aim to send you advertising.



We may use your Personal Information to contact you and send you newsletters, marketing or promotional materials and other information that is related with Principal Interest business.



The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.


Disclose of information to outside parties

We may release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety.


Third party links

We may include or display MLS listings on our site. These third party information have separate and independent privacy policies on their websites. We have no responsibility or liability for the content and activities of these linked sites.


Online Privacy Policy Only

This online privacy policy applies only to information collected through our site and not to information collected offline.


Your Options

You have options in relation to the information that we have about you. Your options are:

  • Unsubscribe from our email list (that you can do by unsubscribing from our e-mail list).
  • Exclude your information from our database (contact us directly through [email protected]).

Your Consent

By using our site, you consent to our website privacy policy.


Changes To This Privacy Policy

This Privacy Policy is effective as of November 29, 2019 and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.